In Trip Is Where Travel Companies Lose Revenue and Relevance
Experiences are why people travel. Yet, operators disappear the moment the trip begins.
- Travellers expect in-destination guidance which most travel companies can't deliver today.
- 40% of the trip budget slips offline as travellers book experiences and dining locally.
- Majority of this spend is through fragmented, manual and offline channels post arrival.
- No central source for high quality, hyperlocal experiences and dining.
- 85% of leisure travellers only decide on activities having arrived at the destination.